Managed Marketing · AI-powered · DACH
The calm after the chaos.
Handled is a managed marketing service for small businesses in the DACH region. We build your AI content system, run it for you, or both.
12 posts
per month: written, scheduled, and published, without your input
2-4 weeks
Until your first content campaign is live
The Problem
What your marketing is really costing you
Content that never ships. Leads who go quiet. A presence not worth sharing.
Content you meant to publish
The blog post has been in drafts for three months. The social queue ran out on a Tuesday. You meant to fix it. You had clients to serve instead.
Leads who stopped hearing from you
You sent one message. They didn't reply. You followed up once, then the week moved on. Now they're working with someone else.
No idea what's working
You posted. Sometimes. Whether any of it converted, you couldn't say. The data is there. No one had time to read it.
You have nowhere worth sending people
The website is five years old. The blog has three posts. You would not hand the URL to a serious prospect. So you do not market. The cycle continues.
Two Ways
We build it. Or we run it.
Every business starts from a different place. So Handled comes in two forms, with a clear bridge between them.
Path 1 · Build
We build your content system
from €1,800 one-time
Strategy, brand voice, and core skills, installed in your business. You keep the keys and publish yourself.
- ✓Brand brain: your voice, your clients, your market, captured once and properly
- ✓Core skills for social, blog, and email, set up and ready
- ✓Training until your team works with it confidently
Path 2 · Run
We run your marketing
€2,800 per month
The full operation. We produce, publish, and report, month after month. You touch nothing.
- ✓3 channels of your choice, 12 posts per month
- ✓Lead follow-up and reputation management run alongside automatically
- ✓A monthly strategy session and a report you actually read
Or both: we build the system, then take over the operation. Many clients start exactly this way.
The building blocks behind it
Content Engine
Blog posts, social copy, email campaigns, written in your voice and ready to go. You review if you want. Otherwise it ships.
Tailor-made Strategy
Not a template. A plan built for your specific business, clients, and market. We learn how you work, then build from there.
Digital Presence
We build whatever foundation your business needs before the content can work: website copy, landing pages, an active blog. Most clients had nothing worth sending prospects to. We fix that first, then run everything on top.
Marketing Automation
Automation handles what needs to be consistent: lead sequences, review aggregation, publishing schedules, reporting triggers. Nothing falls through because no one had time.
Performance Reporting
Monthly reports you can actually read. What worked, what didn't, what comes next. No dashboard to build yourself.
Reputation Management
We monitor your online reviews, aggregate them monthly, and make sure responses go out. Automated alerts catch new reviews before they go unnoticed. Patterns surface before problems grow.
“The best marketing is the kind you never have to think about.”
From the Founders
One office. Two perspectives. One promise.
The founders started Handled because they had seen firsthand how much marketing gets left undone, and exactly why. Both came from digital marketing. They know the gap between strategy and what actually ships. He brings the technical side: AI systems, content automation, and distribution infrastructure. She brings the client perspective: years with companies like BMW, Generali, and Opel, and a clear sense of what professional, consistent marketing actually requires.
Who We Serve
Who Handled is made for
Handled is not for everyone, and that is intentional.
- Small agencies and consultancies who should be marketing but aren't
- B2B service businesses that win clients through reputation and referrals
- Founders who know marketing matters but can't find the hours
- Companies in the DACH region (Germany, Austria, Switzerland)
Not for
- ×Businesses that want to manage their own marketing tools and platforms
- ×Companies with an in-house marketing team
- ×Single campaigns without ongoing support
- ×Large corporations and enterprises
If you recognise yourself in the first list: write to us. If not, we're happy to recommend alternatives.
How It Works
How the collaboration works
No lengthy onboarding. No spec document. We understand quickly, build well, and stay.
Conversation
We understand your business, your clients, and your voice. No questionnaire. No pitch. An honest conversation about what you need and whether we can help.
Campaign
We build your marketing plan and get to work. The first content is typically live within 2-4 weeks. You approve the tone once. After that, it runs.
Running
Your marketing runs. AI handles the schedule. We handle quality. You handle your clients.
Pricing
What it costs
We publish our prices openly, because DACH buyers appreciate transparency and we have nothing to hide.
Not sure which path fits?
Path 1 · Build
Starter
For businesses already publishing.
- ✓Brand brain built from existing content
- ✓Core skills installed (social, blog, email)
- ✓1 training session
- ✓30-day tune-up window
Foundation
For businesses starting fresh or rebuilding.
- ✓Everything in Starter
- ✓Full strategy: audience, offers, content pillars
- ✓Voice built from scratch
- ✓2 training sessions
Maintain
Optional add-on for either install tier.
- ✓Up to 3 hours of skill or connector work per month
- ✓Monthly optimization pass
- ✓30-min check-in
- ✓Additional hours billed separately
Path 2 · Run
Managed
Standalone. No separate install fee.
- ✓3 channels of your choice
- ✓12 posts per month
- ✓Monthly 60-min strategy session
- ✓Quarterly brand brain refresh
- ✓Month-to-month after 3-month minimum
Install tiers are one-time fees. Managed includes a 3-month minimum, then month-to-month.
FAQ
Common questions
Handled offers two install tiers (one-time fee) and a standalone managed service. Starter is €1,800 one-time for businesses already publishing. Foundation is €3,200 one-time for businesses starting fresh or rebuilding. Maintain is an optional add-on at €400/month (up to 3 hours of work per month). Managed is €2,800/month with a 3-month minimum, setup included, then month-to-month.
Yes. AI handles the repetitive, time-sensitive parts of your marketing: scheduling, sequencing, and monitoring. Our team handles the judgment calls: strategy, tone, and decisions that need context. The combination means your marketing runs consistently without anyone dropping the ball.
No. You get the result, not the tool. Our systems run in the background. Your team only notices because the content is going out and the leads are being followed up.
Typically 2-4 weeks for the first content and campaigns to go live. We start with a conversation, understand your business and voice, then build what is actually needed.
Blog posts, social copy, email sequences, landing pages, and website copy. We learn your voice and your clients once. After that, it ships without you writing a brief.
We keep the client base deliberately small to maintain quality across every retainer. If you are reading this page, please reach out.
We adapt to what works for your business. Content scheduling, email platforms, CRM integrations, whatever your setup requires. We are not tied to a single tool stack.
Yes. All processing takes place within the EU and data does not leave the EU region. We go through data protection requirements together before we start, so everything is set up correctly. Especially relevant for businesses operating under German and Austrian data protection law.
We monitor everything continuously. If a sequence stops, content doesn't publish, or something performs poorly, we catch it and fix it, usually before you notice. Monitoring is included in every retainer package.
Mostly, yes. Managed has a 3-month minimum, then cancels monthly. The Maintain add-on cancels monthly from the start. Starter and Foundation are one-time projects, so there is nothing to cancel. We work on long-term relationships because our results earn them, not because contract clauses require them.
Yes, our focus is the entire DACH region: Germany, Austria, and Switzerland. We are familiar with the language, legal context (GDPR), and business culture. We work in German and English, remotely or in person.
You get a monthly report covering what went out, how it performed, and what is planned next. We also flag anything that needs your input before it happens. No dashboard to learn, no weekly calls unless you want them.
Yes. We integrate with what you already have. If you have a graphic designer, web developer, or social media person, we build around them. Handled fills the gaps, handles coordination, and makes sure marketing runs consistently even when people are busy or unavailable.
Insights
From the Handled blog
Practical thinking on managed marketing for small businesses in the DACH region.
Ready to begin
Your last Monday morning doesn't have to happen again.
A short conversation is enough. No pitch. No presentation. We listen and tell you directly what your marketing could look like, and whether we're the right fit.
We currently work with a maximum of 10 clients. If you are reading this page, there are still spots available.